LIBRARIA : Jurnal Ilmu Perpustakaan dan Informasi

Analisis bibliometrik tren penelitian strategi pemasaran perpustakaan tahun 2005 – 2025

Desi Nurcahyani — 2025-12-29

This study aims to analyze the development of research on library marketing strategies from 2004 to 2024 using a bibliometric approach. A quantitative descriptive bibliometric method was employed, with data retrieved from the Scopus database using the keywords "marketing strategy" and "library", resulting in a total of 250 documents. The data were analyzed and visualized using Biblioshiny and VOSviewer. The findings reveal significant fluctuations in publication trends over the past two decades, with notable peaks in 2013 and 2019, and sharp declines in 2020 and 2024. The average citations per year have shown an upward trend since 2022, reaching a peak of 2.2 in 2024. Emerald Emerging Markets Case Studies emerged as the most prolific journal, publishing 102 documents. Quoquab F was identified as the most productive author, with five publications and a fractionalized score of 1.67. The most influential publication, with 55 citations, was authored by Gül Bayraktaroğlu and Özge Özgen, titled “Integrating the Kano model, AHP and planning matrix: QFD application in library services.” Keyword analysis revealed frequent use of terms such as “marketing,” “library marketing,” “strategic marketing,” and “digital marketing,” reflecting the central focus of the research landscape. Institutionally and geographically, Universiti Teknologi Malaysia led in publication output with 14 articles, while the United States and India were identified as the most significant contributing countries.

Keywords: bibliometric analysis; marketing strategy; library.

Strategi pengembangan literasi anak melalui program Getuk Golan di Dinas Perpustakaan dan Kearsipan Kabupaten Ponorogo

Mat Ridwan — 2025-12-29

This study aims to describe the strategy for developing children's literacy through the Getuk Golan program (Gerakan Bertutur, Games, Outbound, dan Literasi Anak), initiated by the Library and Archives Office of Ponorogo Regency as an effort to address the low reading interest index among children. Using a qualitative approach with a case study design, data were collected through in-depth interviews, participatory observations, and documentation, and were analyzed using the Miles, Huberman, and Saldana model. The findings reveal that Getuk Golan is a community-based literacy innovation that integrates storytelling, educational games, outbound activities, and parental involvement in a fun and participatory learning atmosphere. The program not only improves reading and writing skills but also develops children's socio-emotional and cultural literacy through direct interaction in public spaces. The uniqueness of the program lies in its holistic approach that combines cognitive, affective, social, and cultural dimensions in an integrated manner, which differs from previous studies focusing only on a single method. This study concludes by recommending the replication of the Getuk Golan program in other regions as a strategic model for strengthening community-based children's literacy culture.

Keywords: children’s literacy; Getuk Golan; literacy strategy; library; Ponorogo

Representasi pustakawan dalam budaya populer: Analisis semiotika Film Doctor Strange (2016)

Yohanes Setiawan — 2025-12-29

With the advancement of technology and information, librarians play a crucial role as guardians of knowledge and information. Librarians need to enhance their skills in order to assist users in fulfilling their knowledge and information needs. This article aims to explore the representation of librarians in the film Doctor Strange, which reflects the reality of contemporary librarianship. The analysis in this study employs Roland Barthes' model of semiotics and the theory of representation to uncover both the denotative and connotative meanings of the librarian character. The findings reveal that Wong is portrayed as a skilled, trustworthy, and highly responsible librarian in managing and safeguarding knowledge and information. The role of the librarian is shown to be complex—not limited to administrative tasks, but extending further as a gatekeeper of information and knowledge.

Tantangan Pustakawan Universitas Negeri Surabaya dalam kolaborasi silang layan antar Perpustakaan Perguruan Tinggi

Meinia Prasyesti Kurniasari — 2025-12-29

Perpustakaan Universitas Negeri Surabaya (UNESA) dalam menjalankan sistem silang layan atau Interlibrary Loan (ILL) antar perpustakaan perguruan tinggi. Sistem ini sebenarnya bisa sangat membantu mahasiswa dan peneliti dalam mendapatkan akses ke lebih banyak koleksi tanpa harus bergantung hanya pada perpustakaan mereka sendiri. Sayangnya, pelaksanaannya tidak selalu mulus. Ada berbagai kendala, mulai dari perbedaan kebijakan antar perpustakaan, keterbatasan teknologi, sampai risiko ketersediaan koleksi yang sering dipinjam. Dari beberapa studi kasus, bisa dilihat bahwa keberhasilan ILL sangat bergantung pada kesiapan teknologi, aturan kerja sama yang jelas, dan strategi untuk mengurangi berbagai risiko dalam pengelolaan koleksi. Karena itu, UNESA perlu memperkuat infrastruktur digital, merancang kebijakan kerja sama yang lebih efektif, meningkatkan keterampilan pustakawan, serta lebih aktif dalam memperkenalkan layanan ini agar semakin banyak yang memanfaatkannya. Dengan strategi yang tepat, ILL bisa menjadi solusi jangka panjang untuk memenuhi kebutuhan informasi akademik sekaligus memperkuat kolaborasi antar perpustakaan di era digital.

Kata kunci: silang layan, interlibrary loan, perpustakaan akademik, kerja sama perpustakaan, akses informasi

Perilaku pencarian informasi pengunjung terkait user education di Perpustakaan Kota Bogor

Zulfa Syakirah — 2025-12-29

User education refers to the dissemination of knowledge carried out by libraries to their users. This knowledge includes how to develop skills in utilizing library facilities, how to use available services, and other relevant information that can assist users during their visit to the library. This study aims to suggest effective methods for librarians and library staff to disseminate user education information so that it can be directly implemented. Additionally, the study describes how users obtain information related to user education in order to identify their information-seeking behavior. This research employs a qualitative descriptive approach with data collected through interviews with librarians, library staff, and visitors, as well as observations at Perpustakaan Kota Bogor. The results of this study indicate that user information-seeking behavior is passive and dependent on officers, even though information related to user education is available. The irregularity of information and weak direction make it difficult for users to navigate services independently. Therefore, a more comprehensive and sustainable education strategy is needed so that users can search for information more optimally

Peran knowledge retention repository dalam pemenuhan kebutuhan informasi mahasiswa jurusan kebidanan di Perpustakaan Poltekkes Kemenkes Surabaya

Naila Sankrisza — 2025-12-29

This study examines the utilization of the knowledge retention repository in fulfilling the information needs of midwifery students at Poltekkes Kemenkes Surabaya. Higher education libraries have shifted their role not only as providers of book collections but also as centers of knowledge management that support academic, research, and professional practice activities. For midwifery students, access to accurate, up-to-date, and relevant information is crucial to support both theoretical learning and clinical practice. The purpose of this research was to describe the extent of repository utilization, analyze the information needs that can be met through repository services, and identify its contribution to academic information services. This research employed a quantitative descriptive method with a sample of 100 midwifery students selected through purposive sampling. Data were collected using a questionnaire developed based on indicators of information needs and repository utilization, then analyzed using descriptive statistics. The findings show that the repository is effective in providing relevant and well-organized collections, with indicators of collection availability, knowledge management, and accessibility rated high. However, challenges remain in terms of long-term storage sustainability and speed of access, which received lower scores compared to other indicators. Overall, the repository significantly supports students’ academic information needs, enhances learning effectiveness, and promotes systematic knowledge dissemination. It is concluded that strengthening digital infrastructure, improving long-term preservation policies, and optimizing system access are necessary to ensure the sustainability and efficiency of repository utilization for midwifery education.

Analisis kebutuhan informasi mahasiswa fakultas hukum di Universitas Lancang Kuning dalam mendukung proses belajar

Riki Dinul Ramadhan — 2025-12-31

This study aims to analyze the information needs of law students in learning processes, focusing on identifying characteristics of information needs, types of required information sources, information seeking behavior patterns, and encountered obstacles. Using qualitative research methods through direct interviews with 20 law faculty students of Lancang Kuning University, semesters 2, 4, and 6, which were conducted in June 2025. The findings reveal that law students have multidimensional information needs encompassing academic aspects for coursework, contextual needs for current legal issues, and practical requirements for extracurricular activities. Students employ a hierarchical search strategy starting from internal campus sources then expanding to external sources, utilizing both traditional and digital media combinations. The research demonstrates that law students' information seeking behavior has adapted to technological developments, yet still faces significant challenges in understanding legal terminology, accessing quality sources, and information validation. The study provides valuable insights for educational institutions to design appropriate library services and information infrastructure, enhances student awareness of information literacy importance, and offers input for educational technology developers to create more user-friendly and comprehensive legal learning platforms. Recommendations include developing integrated information literacy programs in curriculum, improving access to legal databases and electronic journals, and establishing strategic collaborations between institutions, libraries, and technology providers to create optimal information ecosystems supporting academic needs.